The specifics of brand promotion in the agricultural region of the North Kazakhstan region: content analysis of traditional and new media | Morozova | Vestnik of M. Kozybayev North Kazakhstan University

Vestnik of M. Kozybayev North Kazakhstan University
Vestnik Severo-Kazahstanskogo universiteta imeni Manaša Kozybaeva

ISSN 2958-003X (Print)
ISSN 2958-0048 (Online)

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Morozova T.A., Ponomarenko M.A., Pritolyuk P.P., Usenko N.A. The specifics of brand promotion in the agricultural region of the North Kazakhstan region: content analysis of traditional and new media. Vestnik of M. Kozybayev North Kazakhstan University. 2025;(1 (65)):160-166. (In Russ.) https://doi.org/10.54596/2958-0048-2025-1-160-166

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ISSN 2958-003X (Print)
ISSN 2958-0048 (Online)

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About the Authors

T. A. Morozova
«Manash Kozybayev North Kazakhstan University» NPLC
Kazakhstan

Morozova T.A. – senior lecturer of the Department of Journalism and Social Sciences, master’s degree

Petropavlovsk

M. A. Ponomarenko
«Manash Kozybayev North Kazakhstan University» NPLC
Kazakhstan

Ponomarenko M.A. – senior lecturer of the Department of Journalism and Social Sciences, master’s degree

Petropavlovsk

P. P. Pritolyuk
«Manash Kozybayev North Kazakhstan University» NPLC
Kazakhstan

Pritolyuk P.P. – senior lecturer of the Department of Journalism and Social Sciences, master’s degree

Petropavlovsk

N. A. Usenko
«Manash Kozybayev North Kazakhstan University» NPLC
Kazakhstan

Usenko N.A. – undergraduate student of the Department of Journalism and Social Sciences

Petropavlovsk

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