<?xml version="1.0" encoding="UTF-8"?>
<!DOCTYPE article PUBLIC "-//NLM//DTD JATS (Z39.96) Journal Publishing DTD v1.3 20210610//EN" "JATS-journalpublishing1-3.dtd">
<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">koz</journal-id><journal-title-group><journal-title xml:lang="ru">"Вестник Северо-Казахстанского университета имени Манаша Козыбаева"</journal-title><trans-title-group xml:lang="en"><trans-title>Bulletin of Manash Kozybayev North Kazakhstan University</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">2958-003X</issn><issn pub-type="epub">2958-0048</issn><publisher><publisher-name>М. Қозыбаев атындағы СҚУ</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.54596/2309-6977-2021-2-161-165</article-id><article-id custom-type="elpub" pub-id-type="custom">koz-522</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>ТЕХНИЧЕСКИЕ НАУКИ</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>TECHNICAL SCIENCES</subject></subj-group></article-categories><title-group><article-title>ЦЕННОСТЬ КОНЦЕПЦИИ В СОЗДАНИИ ГАРМОНИИ И ПРЕЕМСТВЕННОСТИ В ДИЗАЙНЕРСКОМ ПРОЕКТЕ В УСЛОВИЯХ КАЗАХСТАНСКОЙ КРЕАТИВНОЙ ИНДУСТРИИ</article-title><trans-title-group xml:lang="en"><trans-title>THE VALUE OF THE CONCEPT IN CREATING HARMONY AND CONTINUITY IN A DESIGN PROJECT IN THE CONDITIONS OF THE KAZAKH CREATIVE</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Даулетбаева</surname><given-names>А. Г.</given-names></name><name name-style="western" xml:lang="en"><surname>Dauletbayeva</surname><given-names>A.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Алматы</p></bio><bio xml:lang="en"><p>Almaty</p></bio><email xlink:type="simple">aida.dauletbayeva@gmail.com</email><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru">КазНАИ им. Т.К. Жургенова<country>Казахстан</country></aff><aff xml:lang="en">T.K. Zhurgenov Kazakh national academy of arts<country>Kazakhstan</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2021</year></pub-date><pub-date pub-type="epub"><day>29</day><month>12</month><year>2021</year></pub-date><volume>0</volume><issue>2 (51)</issue><fpage>161</fpage><lpage>165</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Даулетбаева А.Г., 2022</copyright-statement><copyright-year>2022</copyright-year><copyright-holder xml:lang="ru">Даулетбаева А.Г.</copyright-holder><copyright-holder xml:lang="en">Dauletbayeva A.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://vestnik.ku.edu.kz/jour/article/view/522">https://vestnik.ku.edu.kz/jour/article/view/522</self-uri><abstract><p>Рассмотрены основные вопросы и направления развития креативной индустрии в Казахстане и вклад сферы дизайна в экономику страны, являющейся одной из отраслей, рассматриваемых креативной индустрией. Написано о ценности концепции в установлении гармонии и преемственности на этапе дизайн-проектирования, принятии композиционных решений и формировании целостного подхода к объектам дизайна. Изложено о том, что должна определять концепция в реализации проекта и какие возможные информационные блоки охватываются при создании концепции.</p></abstract><trans-abstract xml:lang="en"><p>The main issues and directions of development of the creative industry in Kazakhstan and the contribution of the design sphere to the economy of the country, which is one of the industries considered by the creative industry, are considered. It is written about the value of the concept in establishing harmony and continuity at the design design stage, making compositional decisions and forming a holistic approach to design objects. It is stated what the concept should determine in the implementation of the project and what possible information blocks are covered when creating the concept.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>концепция</kwd><kwd>композиционная гармония</kwd><kwd>креативная индустрия</kwd><kwd>дизайн</kwd><kwd>дизайн дизайна</kwd><kwd>Дизайн интерьера</kwd><kwd>архитектурный дизайн</kwd></kwd-group><kwd-group xml:lang="en"><kwd>concept</kwd><kwd>compositional harmony</kwd><kwd>creative industry</kwd><kwd>design</kwd><kwd>interior design</kwd><kwd>architectural design</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">https://egemen.kz/article/263172-almatyda-kreativti-industriya-basqarmasy-qurylady</mixed-citation><mixed-citation xml:lang="en">https://egemen.kz/article/263172-almatyda-kreativti-industriya-basqarmasy-qurylady</mixed-citation></citation-alternatives></ref><ref id="cit2"><label>2</label><citation-alternatives><mixed-citation xml:lang="ru">https://primeminister.kz/kz/news/almaty-kreativti-industriyany-damytu-lokomotivi-3102023</mixed-citation><mixed-citation xml:lang="en">https://primeminister.kz/kz/news/almaty-kreativti-industriyany-damytu-lokomotivi-3102023</mixed-citation></citation-alternatives></ref><ref id="cit3"><label>3</label><citation-alternatives><mixed-citation xml:lang="ru">https://halqym.kz/economika/4430-kreativt-industriya-degenmz-ne.html</mixed-citation><mixed-citation xml:lang="en">https://halqym.kz/economika/4430-kreativt-industriya-degenmz-ne.html</mixed-citation></citation-alternatives></ref><ref id="cit4"><label>4</label><citation-alternatives><mixed-citation xml:lang="ru">Шмонькин А.А. Психология пространства //Intepior DIGEST. - №1(75). - 2007. - С.54-59.</mixed-citation><mixed-citation xml:lang="en">Shmon'kin A.A. Psihologiya prostranstva // Intepior DIGEST. - №1(75). – 2007. – S.54-59.</mixed-citation></citation-alternatives></ref><ref id="cit5"><label>5</label><citation-alternatives><mixed-citation xml:lang="ru">Даль В. Толковый словарь живого великорусского языка [Электронный ресурс]. URL: http://slovardalja.net/word.php?wordid=13757 (да та обращения: 20.06.2019).</mixed-citation><mixed-citation xml:lang="en">Dal' V. Tolkovyj slovar' zhivogo velikorusskogo yazyka [Elektronnyj resurs]. URL: http://slovardalja.net/word.php?wordid=13757 (data obrashcheniya: 20.06.2019).</mixed-citation></citation-alternatives></ref><ref id="cit6"><label>6</label><citation-alternatives><mixed-citation xml:lang="ru">Т.Ю. Бурова, Д.А. Егоров. Архитектура зданий и сооружений. Творческие концепции архитектурной деятельности. Известия КГАСУ, 2014, № 4(3030).</mixed-citation><mixed-citation xml:lang="en">T.Yu. Burova, D.A. Egorov. Arhitektura zdanij i sooruzhenij. Tvorcheskie koncepcii arhitekturnoj deyatel'nosti. Izvestiya KGASU, 2014, № 4(3030).</mixed-citation></citation-alternatives></ref></ref-list><fn-group><fn fn-type="conflict"><p>The authors declare that there are no conflicts of interest present.</p></fn></fn-group></back></article>
