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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">koz</journal-id><journal-title-group><journal-title xml:lang="ru">"Вестник Северо-Казахстанского университета имени Манаша Козыбаева"</journal-title><trans-title-group xml:lang="en"><trans-title>Bulletin of Manash Kozybayev North Kazakhstan University</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">2958-003X</issn><issn pub-type="epub">2958-0048</issn><publisher><publisher-name>М. Қозыбаев атындағы СҚУ</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.54596/2958-0048-2024-2-90-95</article-id><article-id custom-type="elpub" pub-id-type="custom">koz-1570</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>СОЦИАЛЬНО-ГУМАНИТАРНЫЕ НАУКИ</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>SOCIAL AND HUMAN SCIENCES</subject></subj-group></article-categories><title-group><article-title>РОЛЬ СОЦИАЛЬНЫХ МЕДИА В РАЗВИТИИ ПОЛИТИЧЕСКИХ КРИЗИСОВ</article-title><trans-title-group xml:lang="en"><trans-title>THE ROLE OF SOCIAL MEDIA IN THE DEVELOPMENT OF POLITICAL CRISES</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Велиев</surname><given-names>С. А.</given-names></name><name name-style="western" xml:lang="en"><surname>Vаliyev</surname><given-names>S. A.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Стамбул</p></bio><bio xml:lang="en"><p>Istanbul</p></bio><email xlink:type="simple">valiyev665@mail.ru</email><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru">Университет Нишанташы<country>Турция</country></aff><aff xml:lang="en">Nisantasi University<country>Turkey</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2024</year></pub-date><pub-date pub-type="epub"><day>26</day><month>06</month><year>2024</year></pub-date><volume>0</volume><issue>2 (62)</issue><fpage>90</fpage><lpage>95</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Велиев С.А., 2024</copyright-statement><copyright-year>2024</copyright-year><copyright-holder xml:lang="ru">Велиев С.А.</copyright-holder><copyright-holder xml:lang="en">Vаliyev S.A.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://vestnik.ku.edu.kz/jour/article/view/1570">https://vestnik.ku.edu.kz/jour/article/view/1570</self-uri><abstract><p>В данной статье рассматривается роль социальных медиа в развитии политических кризисов, а также их влияние на политические процессы и общественное мнение. Введение описывает значимость социальных медиа в контексте политических кризисов, подчеркивая их способность быстро распространять информацию и формировать общественное мнение. Социальные медиа предоставляют платформу для выражения мнений и организации массовых акций, что делает их ключевыми игроками в периоды политической нестабильности. Примеры Арабской весны и протестов в Гонконге демонстрируют, как социальные медиа могут способствовать мобилизации населения и привлечению международного внимания к политическим событиям. Методы исследования включают контент-анализ публикаций и сообщений в социальных медиа, связанных с ключевыми политическими событиями, а также анализ научных публикаций и отчетов. Это позволяет сопоставить данные из социальных медиа с выводами исследователей и экспертами в области медиа и политологии.Результаты исследования показывают, что социальные медиа играют значительную роль в политических кризисах, влияя на общественное мнение и политические процессы. Анализ выявляет, что в периоды кризисов активность пользователей социальных медиа резко возрастает, что способствует радикализации настроений и усилению поляризации общества. Социальные медиа также оказываются источником дезинформации и пропаганды, что может усугубить кризис и затруднить его разрешение.Дискуссия в статье подчеркивает необходимость разработки стратегий по предотвращению распространения дезинформации и обеспечению прозрачности и достоверности информации в социальных медиа. Это требует координации усилий между различными акторами, включая государственные органы, гражданское общество и частные компании. Заключение статьи делает вывод о важности социальных медиа в политических процессах и необходимости разработки стратегий для их эффективного использования в условиях политических кризисов.Статья предлагает всесторонний анализ роли социальных медиа в политических кризисах и представляет важные выводы для понимания их влияния на современное общество и политический ландшафт.</p></abstract><trans-abstract xml:lang="en"><p>This article examines the role of social media in the development of political crises and its impact on political processes and public opinion. The introduction describes the significance of social media in the context of political crises, emphasising their ability to quickly disseminate information and shape public opinion. Social media provide a platform for expressing opinions and organising mass actions, making them key players in times of political instability. The examples of the Arab Spring and the Hong Kong protests demonstrate how social media can help mobilise populations and draw international attention to political events. The research methods include content analysis of social media publications and posts related to key political events, as well as analyses of academic publications and reports. It allows the comparison of data from social media with the findings of researchers and experts in the field of media and political science.The results of the study show that social media play a significant role in political crises by influencing public opinion and political processes. The analysis reveals that in times of crisis, social media users' activity increases dramatically, which contributes to radicalisation of sentiments and increased polarisation of society. Social media also prove to be a source of misinformation and propaganda, which can exacerbate a crisis and make it more difficult to resolve.The discussion in the article emphasises the need to develop strategies to prevent the spread of misinformation and ensure transparency and credibility of information in social media. This requires co-ordination of efforts between different actors including government agencies, civil society and private companies. The article concludes with the importance of social media in political processes and the need to develop strategies for their effective use in political crises.The article offers a comprehensive analysis of the role of social media in political crises and presents important findings for understanding their impact on contemporary society and the political landscape.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>социальные медиа</kwd><kwd>политические кризисы</kwd><kwd>общественное мнение</kwd><kwd>политические процессы</kwd><kwd>дезинформация</kwd><kwd>Арабская весна</kwd><kwd>протесты в Гонконге</kwd><kwd>поляризация</kwd><kwd>мобилизация населения</kwd><kwd>манипуляция информацией</kwd></kwd-group><kwd-group xml:lang="en"><kwd>social media</kwd><kwd>political crises</kwd><kwd>public opinion</kwd><kwd>political processes</kwd><kwd>disinformation</kwd><kwd>Arab Spring</kwd><kwd>Hong Kong protests</kwd><kwd>polarisation</kwd><kwd>popular mobilisation</kwd><kwd>manipulation of information</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Christians, C.G., Glasser, T.L., McQuail, D., Nordenstreng, K., &amp; White, R.A. 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